
Yesterday we worked with our customer to deploy some integrations that trigger Sitecore Marketing Automation plans. The plans do their thing and then push messages onto an Azure Service Bus topic and the messages end up on a Dynamics Contact Activity feed. To test the integrations, I created an Automation Plan that would be triggered from an event and then pushed some test content to the service bus. All appeared to be working, so I deleted the plan and uploaded the “real” plans ready for action.
Next morning, lots of messages had been processed but the Activity Feeds on the Dynamics contacts had double the number of activity records. One which was correct and the other which had some content that looked a lot like my test automation plan output. No worries, I thought, it must still be there. Go and check in /System/Marketing Control Panel/Automation Plans. Nope, not there.
OK, so maybe it’s orphaned in the Master database. Search for the Item by ID (which conveniently enough was included in the service bus message). Nope, not there either.
Hmm, so it must be cached by the maengine.exe. Go to Azure Portal, restart ma-ops app service. Turns out this doesn’t recycle the WebJob, so I edited the maengine.exe.config and that recycled the WebJob.
Trigger a plan as a test. Nope, still getting duplicate messages on the bus.
Alright, what about Deploy Marketing Definitions ? Cool, go do that, trigger the plan again. No luck – still getting duplicate messages.
What was the cause?
Well, Automation Plans are not actually retrieved from the Master database, since the MA engine doesn’t have access to the Sitecore databases directly. It uses the REFDATA service which in turn pulls from the refdata database (which is where the data is sent when you click the magical Deploy Marketing Definitions button), so that was the next place to check.
The refdata database contains a table called xdb_refdata.Definitions which has some data that looks like:

A query of the xdb_refdata.DefinitionTypes table revealed that Automation Plans have a TypeID of 2DE34E0A-5FB6-4AE0-ACFC-69ACF97076B4

so the query to find all Automation Plans in the refdata Definitions table was:
select *
FROM [xdb_refdata].[Definitions]
WHERE TypeID = '2DE34E0A-5FB6-4AE0-ACFC-69ACF97076B4'
I can see the plans, but which is the zombie plan? The Data column is varbinary(max) and the ID column has no relation to the ItemID in the Master database, so to find out which plan doesn’t belong we need to get the plan data from the Data column:
SELECT id, cast(data as varchar(max)) as planData
FROM [xdb_refdata].[Definitions]
WHERE TypeID='2DE34E0A-5FB6-4AE0-ACFC-69ACF97076B4'
ORDER by LastModified
Then it was just a case of looking at the planData output and finding the zombie plan. Great but what now ? Kill the zombies with fire ? The Definition items were referenced in 2 other tables xdb_refdata.DefinitionCultures and xdb_refdata.DefinitionMonikers and I wasn’t keen to start deleting stuff in Production, so instead I marked the offending Definition items as IsActive=0:
UPDATE [xdb_refdata].[Definitions]
SET IsActive=0
WHERE id in ('B143F382-7014-4E55-A764-0180D82AED74','33BFBC5E-C3B9-49C0-9E37-710BA146AA79');
Run the tests again and no more duplicate messages coming through. Just to be sure I deployed the marketing definitions again but the data remained set to IsActive=0 so all was well..
The moral of the story is this: Don’t delete Marketing Automation Plans without deactivating them.
Postscript:
The above approach still had issues, some contacts were enrolling in plans and were blocked and the following error was occurring (although not all the time):
[12/02/2019 00:03:54 > fdf166: INFO] 2019-12-02 00:03:54 ERR An exception occurred during processing for worker '35f908d6-638e-433e-aef6-9184a80378f4'
[12/02/2019 00:03:54 > fdf166: INFO] Sitecore.Framework.Conditions.PostconditionException: Postcondition 'planDefinition should not be null' failed.
[12/02/2019 00:03:54 > fdf166: INFO] at Sitecore.Framework.Conditions.EnsuresValidator1.ThrowExceptionCore(String condition, String additionalMessage, ConstraintViolationType type) [12/02/2019 00:03:54 > fdf166: INFO] at Sitecore.Framework.Conditions.Throw.ValueShouldNotBeNull[T](ConditionValidator
1 validator, String conditionDescription)
[12/02/2019 00:03:54 > fdf166: INFO] at Sitecore.Framework.Conditions.ValidatorExtensions.IsNotNullT
The key was in the planDefinition should not be null message. The zombie plan was still taking new enrolments.
To fix this, I needed to re-activate the plans in refdata and set the EndDate of the plan, but the Data column is varbinary(max) so a bit of SQL was needed:
SELECT id, cast(data as varchar(max)) as planData
FROM [xdb_refdata].[Definitions]
WHERE id ='33BFBC5E-C3B9-49C0-9E37-710BA146AA79'
declare @planData varchar(max);
declare @binPlanData varbinary(max);
declare @test varchar(max);
SET @planData = '{-- insert the modified planData from SELECT query above with EndDate set to a date in the past --}';
SET @binPlanData = cast(@planData as varbinary(max));
SET @test = cast(@binPlanData as varchar(max));
PRINT @test;
UPDATE [xdb_refdata].[Definitions]
SET Data = @binPlanData, IsActive=1
WHERE id = '33BFBC5E-C3B9-49C0-9E37-710BA146AA79';
Next time I am going to use a flamethrower.